Authors

At UsNow, our team provides readers with expert fashion tips and recommendations driven by celebrity sightings and news — with the added benefit of finding the designer-level styles for less. From recreating celebrity looks and flagging killer deals to rounding up the latest A-lister trends, our stories give readers real-time wardrobe upgrades at an affordable price point. The UsNow shop features in-demand styles at can’t-beat prices as well as showcases the best from top retailers, so you’ll always be able to find something you love in our carefully curated collection. 

With years of experience tracking the latest in fashion and providing personalized shopping recommendations to readers, our UsWeekly writers and editors are now at your service.

Madi Koetting, Senior Commerce Editor

Madi Koetting Headshot

Madi brings over 10 years of digital writing and editing expver that time, she’s honed her eye for spotting trends, testing products, uncovering the best deals, and judging whether viral finds are all “hype” or genuinely worth the money. Her work has also appeared in Stylecaster, The Everygirl, Reader’s Digest, Taste of Home, The Family Handyman, Better Homes and Gardens and more.erience to UsWeekly and UsNow. O


Samantha Sutton, Commerce Editor

Samantha Sutton-Fetch

Samantha Sutton has over a decade of experience in media covering fashion, beauty, and celebrities. Her work as a stylist, dressing clients for the red carpet and photo shoots, brings her personal styling and trend-forcasting chops beyond just the screen and into real life. She has also written and edited for InStyle, Page Six, Stylecaster, PS, Real Simple, Cosmopolitan, Elite Daily, CafeMom and more.


Olivia Hanson, Celebrity Commerce Assistant Editor

Olivia Hanson

Olivia Hanson has spent over eight years covering celebrity style and beauty, with a special knack for discovering problem-solving fashion staples and can’t-miss deals. She can spot a trend right before it takes off and loves helping readers copy celebrity looks with affordable alternatives. Her writing has also been on InStyle, People, Shape, Real Simple, Travel + Leisure, Better Homes and Gardens, The Street, Reader’s Digest, The Quality Edit, The Iowa State Daily and Trend Magazine